The AI Marketing Operating System: from prompting to a real system
A complete, hands-on course on building an actual AI marketing system — not disconnected prompting. Customer intelligence, AEO/GEO discoverability, content and creative production, agentic workflows, paid media, measurement, and governance. Fourteen modules, 32 lessons, 4 substantial labs, and a full operating-system capstone.
14modules · 32 lessons
4substantial hands-on labs
1full operating-system capstone
2026research baseline (AEO/GEO, agentic)
Why this course
A genuine synthesis of three prior tracks into one 2026-current operating system — not a repackaged prompting workshop.
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System, not prompts
Every module builds toward one connected operating system — a Brand AI Context Pack, a content pipeline, a governance policy — not disconnected tactics.
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Genuinely 2026-current
AEO/GEO grounded in real citation and conversion data, named 2026 ad platforms (Google AI Max, Meta Advantage+, TikTok Symphony), agentic marketing architecture.
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Governance-honest
Claims discipline, provenance, incrementality testing, and a real risk register — not an afterthought bolted onto the end.
What You'll Actually Achieve
Concrete outcomes, not vague promises — visible here in the free preview before you decide.
📚 Learning Outcomes
Measure a brand's actual AI-search visibility ('share of model') across ChatGPT, Google AI Overview, and Perplexity
Structure content specifically for AI extraction and citation (AEO/GEO), not just traditional SEO
Design a supervised agent architecture for a content pipeline with real approval gates, not just 'AI helps, humans review'
Set explicit automation guardrails before activating platform AI (Google AI Max, Meta Advantage+), not after a problem surfaces
🔬 Lab Outcomes — What You'll Actually Build
A real 30-query AI visibility audit and 90-day authority plan for an actual brand
A working 30-day content engine that produced 20+ real assets from one research investment
A launch-ready paid-media test matrix with stated hypotheses, not just running variants
A real internal architecture document for a supervised marketing agent pipeline
Industry Relevance — JobTkl's Assessment
Our own rubric based on tool currency, real-world grounding, and current hiring signal — not a third-party certification or independently verified score.
Tool/Framework CurrencyGrounded in 2026 AEO/GEO data — 44% of AI-search users treat AI as their primary source, a genuinely current statistic
Real-World GroundingEvery deliverable is a real, usable artifact — an audit, a calendar, a test matrix — not a hypothetical exercise
Emerging-Skill DemandAI-native marketing (AEO/GEO, agentic pipelines) is one of the fastest-shifting skill areas in the entire field right now
Curriculum
Module 1 is free. The rest unlock with a subscription.
One course. One price.
Lifetime access to all 14 modules and future updates.